The legend lives on...

Mukesh’s foray into retail – a befitting tribute to his father’s enterprising spirit and can have a transformational impact He was the Godfather of the ordinary investors who put in their hard-earned savings in Reliance Industries and got much more than their money’s worth. His bold move to raise capital for his gargantuan expansions. He was among the precious few Indian business tycoons who dared to dream big, had the courage to envision global capacities; in a country that was then famous for its risk averse entrepreneurs. When it comes to undertaking large scale, high risk investments, Mukesh’s foray into organized retail looks like a befitting tribute to his father’s enterprising spirit. It is a venture that he states, “Will have a transformational impact on the lives of our people”. After months of razzmatazz, which involved a succession of debates and discussions among industry experts, RIL opened eleven retail stores in Hyderabad by the name of ‘Reliance Fresh’, selling quality fresh fruits and vegetables at highly competitive prices.

To read more on IIPM Editorial Article, please click here..., please also visit: IIPM Publications, Arindam Chaudhuri Initiative, Business & Economy

Source: IIPM, 4Ps, B&E